Current Situation of Shenzhen Huaqiangbei glass pipes Market under Epidemic Situation
A few days ago, Hua Xun's future "glass pipes for sale Merchants" team visited Shenzhen Huaqiang North, dubbed "China's Electronic First Street". There are more than 50,000 businesses with 200,000 employees and an average daily turnover of more than 1 billion. Some data show that the daily average person flow is close to 400,000 person-times, and it is as high as 800,000 person-times during holidays. It is also the distribution center of Shenzhen e-cigarette offline channel physical stores.
Entering Huaqiang North Commercial Pedestrian Street, one sees a red tent and crowd. The storefront facing the street has been opened for business. Many merchants in Huaqiang North Main Street are already picking up and delivering goods, and the couriers are all busy packing and receiving, which makes them very busy.
From the scene of the bustling crowd and the enthusiastic delivery of the goods by the express brother, it can be seen that Huaqiang North Market has initially resumed operation.
It is reported that Huaqiang North officially opened its market on March 1 after formulating strict prevention and control measures. The opening will be carried out in an orderly way in different regions. It is expected that the full resumption of work will be completed in April.
After communicating with Zhang Zong, head of IVC International glass pipes for sale Exhibition Center located in Rongda Communication Market, we learned that the store of the center has been completely disinfected, the employees have returned to work one after another, and the normal business has gradually resumed. The products delivered to customers by express delivery have been delivered normally. At present, IVC Exhibition Center has entered 21 brand companies, including Yueke, Magic Flute, Platinum, yooz, Xuejia, Xiao Ye, Fulu, Bailun, Dragon Dance and other brand companies. There are 13 brands that are negotiating to settle down.
After a round of walking, we found glass pipes colorchanging that there are also deep and extremely sensitive brands that have opened exclusive stores.
Looking at the current situation in Huaqiang North, the mobile phone 3C digital physical store is becoming more and more difficult to do, with transparent prices and lower profits, while the labor and rental costs are still increasing. As a fast-selling product, electronic cigarettes consume quickly, have a high re-purchase rate, and have a large market demand, thus increasing the profit margin.
It is true that Huaqiang North has already shown an obvious trend of urgently seeking "transformation", which also gives the merchants of the 3C digital store, which has been experiencing a bad market for a long time, a choice of transformation. Of course, this is also a test for the manufacturers and brands.
With the development and continuous expansion of offline channels for manufacturers and brands, Huaqiang North already has more than 30 stores and sales outlets, involving more than 80 brands, and is still expanding in scale.
At present Huaqiang North has also set up a high-quality purchase channel for wholesalers and agents and also provided a channel and platform for consumers to experience purchase.
During the epidemic period, many dealers were out of stock to varying degrees, restocking and adjusting goods everywhere. Cigarette bombs became necessary food rations, and they were looking for replenishment channels, which also showed the great demand of consumers and the market.
With the factory returning to work one after another, the staff returning to work step by step, and the supply chain linking up completely, I believe the supply of goods will gradually stabilize and the electronic cigarette market will return to the right track.
However, after the Spring Festival and the epidemic period, brands with weak anti-risk ability will be eliminated at an accelerated pace. Brands with stronger strength, better supply chain channels, better policy support and wider distribution will seize the opportunity to move forward steadily, expand the market and enhance brand influence.
This will also be another reshuffle of the electronic cigarette industry, and at the same time it will be a test of the development of the electronic cigarette industry and a baptism of growth.
With the passage of time, it is believed that the elders of the 70' s and 80' s of traditional cigarettes will also adapt to the development trend of the times, while the changes in the consumption concept of the 90' s and 00' s younger generation, the continuous updating and iteration of products, and the pursuit of quality will redefine electronic cigarettes, and the future development of the electronic cigarette industry will present an explosive growth.
In the near glass pipes future, e-cigarettes will become another powerful choice for a new generation of consumers to pursue harm-reducing consumer goods. There will be a large number of loyal consumer groups with strong stickiness and considerable development prospects.
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